Simon Willison¶
Category: entity Last updated: 2026-04-03 Status: draft
Summary¶
Simon Willison is a British-American software engineer based in Half Moon Bay, California. He co-created the Django web framework (used by Instagram, Pinterest, and Spotify), coined the term "prompt injection," created the Datasette data-analysis tool, and has been one of the most visible practitioners writing publicly about the transition to AI-assisted and agentic software engineering. His blog at simonwillison.net is a primary reference for practitioners navigating the shift.
Details¶
Background¶
- 25+ years of professional software engineering experience
- Co-created Django in the mid-2000s; powers major platforms including Instagram, Pinterest, and Spotify
- Author of 100+ open-source projects; runs
simonw/tools(small HTML/JS tools) andsimonw/research(coding-agent research projects) on GitHub - Day job: building open-source tools for data journalism (enabling journalists to tell stories with data)
- Lives in Half Moon Bay, CA; describes pelicans as a favorite animal and created the "pelican riding a bicycle" SVG benchmark for LLM evaluation
AI Contributions¶
- Coined the term prompt injection in 2022, predating ChatGPT
- Coined the term agentic engineering as a more precise alternative to "vibe coding" for professional AI-assisted development
- Created the pelican riding a bicycle SVG benchmark — a qualitative LLM quality benchmark that has shown unexplained correlation with overall model capability
- Writing an in-progress book on agentic engineering patterns, published chapter-by-chapter on his blog
- Uses Claude Code for web extensively; writes much of his code on his phone while walking
Tools & Stack (as of early 2026)¶
- Primary coding: Claude Code for web (Anthropic's hosted version; also accessible from iPhone app)
- Secondary: GPT 5.4 (competitive with Claude Opus 4.6; sometimes cheaper)
- Research on phone; code review via GitHub PR workflow
- Gemini for image generation (for personal/fun use only; does not publish AI-generated images)
- Has stopped using Google Search directly; uses AI search integration for research queries
Working Style¶
- Runs 4 coding agents in parallel; finds it mentally exhausting by 11am
- ~95% of code he produces is now AI-written
- Uses
simonw/toolsGitHub repo as a hoard of reusable small tools - Uses
simonw/researchGitHub repo for agent-driven research reports - Starts new projects with a thin template (single passing test + boilerplate) rather than verbose CLAUDE.md instructions
- Uses red/green TDD as a key prompt shorthand for AI agents
Consulting¶
Offers "zero-deliverable consulting" — paid one-hour calls with no deliverables or reports. Clients found through intermediaries rather than direct outreach.
Key Claims & Data Points¶
- As of early 2026, ~95% of Simon's code is AI-written — [source: wc8FBhQtdsA]
- Co-created Django, powering Instagram, Pinterest, Spotify — [source: wc8FBhQtdsA]
- Coined "prompt injection" in 2022 before ChatGPT — [source: wc8FBhQtdsA]
Open Questions¶
- What is the name/URL of the intermediary/channel through which Simon accepts consulting inquiries?
- When will the agentic engineering book chapters be complete?
Related Articles¶
- concepts/agentic-engineering
- concepts/prompt-injection
- concepts/ai-inflection-point
- concepts/claude-code
Sources¶
- An AI state of the union: We've passed the inflection point & dark factories are coming — Lenny's Podcast interview with Simon Willison, early 2026